How North Georgia Gutters & Roofing Scaled From 2 to 17 Reps in Under a Month

The Challenge

North Georgia Gutters & Roofing set an aggressive goal: fully staffed by the start of their season. The company operates in Georgia's highly competitive roofing and gutter market, where a strong canvassing team is the engine that feeds the entire sales operation. Before HyperHired, that recruiting work fell to the company's managers — talented people pulled off revenue-generating work to research, source, and chase candidates from the office, where, as the client put it, they don't bring a lot of value.

The company had also been burned by a competitor recruiting service. That firm took three days to respond to messages and canceled scheduled interviews twice — an immediate red flag for an owner whose whole business runs on speed to lead. As he framed it: if they can't take my call, how are they going to take the prospect's call?

The Approach

After onboarding, HyperHired's recruiting team went to work and started delivering candidates within 48 hours. From there the pipeline ran at an average of three to four qualified candidates per day, consistently enough that North Georgia Gutters & Roofing could be genuinely selective — focusing on assembling a quality team rather than simply filling seats.

Communication was a defining difference. The client singled out his account manager, Cameron, for responsiveness — the demo was booked the moment the request went in, and the partnership moved to a signed engagement within 48 hours. Throughout, the recruiting team continuously requested feedback to fine-tune their searches against the company's specific niche, which the client described as a dynamic far better than throwing bodies at the problem. HyperHired handled sourcing, screening, and scheduling; the company's only standing responsibility was the interview itself and onboarding and training on its end.

The Results

In under a month, North Georgia Gutters & Roofing went from two reps to seventeen. The hires ramped fast: by the second day of one week, the team had already set 28 appointments, and with the new hires the company was averaging 15 to 20 appointments per day, with an expectation of three to five per individual at full ramp.

At full ramp, the company projected roughly 70 appointments per week. Against its historical 60% close rate and a $25,000 average ticket, that pipeline translated to a projected half-million dollars in weekly contracted revenue — on the order of $26 million annualized. The new hires were also beginning to out-produce existing staff and had already brought in friends and referrals, a sign the culture was pulling in the right direction.

With the canvassing foundation in place, the company turned to its next phase: closers in the near term, then inspectors, adjusters, ops, and executive hires, plus a planned commercial expansion.

"If you want the right partnership that's going to give you the right solutions for your hiring problems, reach out to these guys. HyperHired — highly recommended." — Gerardo, North Georgia Gutters & Roofing

Hit Your Staffing Deadline

North Georgia Gutters & Roofing needed a full team before the season started — and got there in under a month. Talk to HyperHired about building your canvassing team on a deadline.